Tag: groundswell

• February 25, 2010

  Analytics, Authors, Events, Executives, Innovation, Quotes, Social Business, Social Media, Social Networking, Social Networks, Web 2.0, Web 3.0, Webcasting

  Live Podcast: Featured Guest Charlene Li, Founding Partner, Altimeter Group and Co-Author Groundswell

  Charlene Li is a legend, a young one, but a legend nonetheless. In 6 months she’s created a new breed of business with her consulting company, Altimeter Group. In that time, she’s also written a new book, Open Leadership: How Social Technology Can Transform the Way You Lead, out May 10th and remained a popular…
• February 28, 2009

  Eastwick Communications, Events, Social Media, Speaking Engagements, Web 2.0

  Video: Digital Marketing Techniques for Non-Profits

  Charlene Li, founder of the Altimeter Group and co-author of Groundswell, outlines what the panel will discuss: social media strategies, best practices, and how a non-profit should start to utilize social media to benefit their organization. [youtube=http://www.youtube.com/watch?v=d-PUOplEE-s&feature=channel_page]