Tag: company
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Don’t you just love it when companies listen, really listen? Well, that just happened for me recently – and not by a brand I work for! I wanted to take a moment to specifically single out not only the company, TechSmith, but also their fearless advocate, Betsy Weber. I referred to our back-story in the…
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You’ve probably heard of Twitter, but if you’ve visited Twitter.com – or even gone further and signed up – it might not be clear what the business value is of this real-time communication channel actually is. This free informational webcast aims to change all that and show you how to grab the power of Twitter…
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You’ve probably heard of Twitter, but if you’ve visited Twitter.com – or even gone further and signed up – it might not be clear what the business value is of this real-time communication channel actually is. This free informational webcast aims to change all that and show you how to grab the power of Twitter…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] With a guy like Guy, where do you start? Throughout the highs and lows (has he had ‘lows’?) of his career, his winning personality has endured. Positive, yet candid and – dare I say – ballsy, Guy Kawasaki is a survivor…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] As followers of this blog, and Eastwick in general, are well aware, we are all about influence. I remember one of the first business examples told to me in grammar school was the success of McDonalds in their early days, targeting ads at…