We talk about it all the time, everyone, from Lady Gaga (@LadyGaga) to @Starbucks to news organizations (@NYTimes) are using Twitter to engage with fans, facilitate customer service, and distribute news. With Twitter now at 300 million users, your audience is there...
“Smarter, better,” customer service is what UserVoice (@UserVoice) promises and, by most accounts, delivers. But how? As the race the build the biggest social media presence continues, Evan Hamilton (@EvanHamilton) uses his “addiction...
We’re excited to bring you an exclusive preview of Simon Mainwaring’s (@simonmainwaring) new book! It’s called, “We First: How Brands and Consumers Use Social Media to Build a Better World,” and available June 7, 2011. [watch...
Luke Brynley-Jones (@lbrynleyjones) – one of the UK’s most experienced social media consultants – brings his A-game to San Francisco on May 23rd for Social Media Marketing and Monitoring 2011 (#SMM11). Get a preview full of tips and advice right...
Nielsen and comScore tell us from their stats that advertisers look at all of us through a generational lens. Coming from more than a decade in the television industry – both on-air and digital – I have long been taught to use information we know about...
