Things were rather simple when social media mostly meant Facebook and Twitter, and ‘digital marketing’ revolved around flashy banners, email marketing and Google Adwords. But that was our marketing past. With ever growing digital platforms and changing...
We talk about it all the time, everyone, from Lady Gaga (@LadyGaga) to @Starbucks to news organizations (@NYTimes) are using Twitter to engage with fans, facilitate customer service, and distribute news. With Twitter now at 300 million users, your audience is there...
“Smarter, better,” customer service is what UserVoice (@UserVoice) promises and, by most accounts, delivers. But how? As the race the build the biggest social media presence continues, Evan Hamilton (@EvanHamilton) uses his “addiction...