We talk about it all the time, everyone, from Lady Gaga (@LadyGaga) to @Starbucks to news organizations (@NYTimes) are using Twitter to engage with fans, facilitate customer service, and distribute news. With Twitter now at 300 million users, your audience is there...
Following the success of their events In London, Influence People is hosting a one-day Social Media Monitoring Conference in San Francisco on 21st October, followed by a half-day training bootcamp on 22nd October. Monitoring Social Media (#MSM10) will bring together...
I am thrilled to be teaching Understanding Google Analytics, an online course, for mediabistro. The first classes begin July 29th. That course is ending soon, but you can now sign up for the next session that will begin on Thursday evenings beginning October 7th. Sign...
This is a guest blog post from Dominique Lahaix, CEO of eCairn. eCairn Inc. (@eCairn) is a privately held software technology company, founded in October 2006 that specializes in community and influencers marketing. Headquartered in Los Gatos, California, Dominique...
What can analytics really tell you? To hear Jai Decker speak, a lot more than you might think. In fact, thinking back on his contributions to many deep discussions on the topic, solid analytics analysis and reporting might just be the ideal way to optimize search and...
Charlene Li is a legend, a young one, but a legend nonetheless. In 6 months she’s created a new breed of business with her consulting company, Altimeter Group. In that time, she’s also written a new book, Open Leadership: How Social Technology Can Transform the Way...