For better or worse, the current media landscape has become increasingly fractured, and this can be overwhelming for newcomers to say the least. With the decline of print media, we have seen increasing pressure on journalists to cultivate ‘authentic’ online personas...
Sadly, the main constant in the ever-changing cyber world is the security threat individuals and businesses face on a daily basis. As criminals grow more tech-savvy, even companies like Microsoft and eBay have fallen victim to hackers compromising their privacy. I...
The majority of US-based businesses are small or medium-sized. In addition to the size of the SMB market, both the economy and incentives from the federal government to encourage individuals to create business has positioned the SMB market as perhaps the most...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] This week’s podcast brings us ‘double the pleasure, double the fun’ (sorry, guys, I keep thinking Wrigley’s Doublemint gum commercials from...
I’m baaack! Web 2.0 Expo has arrived and I am the house – or, more specifically, Moscone West in San Francisco – on behalf of my company Eastwick Communications. I’m already noticing things that are different this year than last: More B2B...