As a professor in San Francisco State University’s Social Media Certificate program, my students ask me constantly for book recommendations. Lately, it’s become clearer and clearer that everyone – not just my students – are looking for...
Social Media in the Real World: Successful Applications of Social Media Strategies is a course I am teaching at San Francisco State University: College of Extended Learning starting at May 2nd. To describe the course, I ask the central question: How do...
This is a guest post by Cassandra Phillipps, an event producer for the Bay Area startup community. She produces FailCon, co-produces Girls in Tech Catalyst Conference, and production manages SF Beta, SF MusicTech Summit and Finance4Founders. She also keeps a blog on...
Think LinkedIn is just a place to publish your resume or post jobs? Think again! This fast-growing social network is innovating all the time and has integrated features you can jump in and use right now: Answers, Companies and Groups. Learn how to engage and use this...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Back in September 2008, I attended BlogWorld Expo and on the panel of my first session was Mario Sundar. He spoke about the value of corporate blogging and, during...
