Back in February we were lucky enough to have Altimeter Group’s founder Charlene Li on my program, The A-List [archive]. If you had a chance to listen to the program then, you heard Charlene discuss her then-upcoming book. And now the book is out – Open...
Charlene Li is a legend, a young one, but a legend nonetheless. In 6 months she’s created a new breed of business with her consulting company, Altimeter Group. In that time, she’s also written a new book, Open Leadership: How Social Technology Can Transform the Way...
Reputation. It’s something people and brands work hard to build, are careful to protect, monitor and maintain. How do you know what people are saying about you in the online world? Enter the equally interesting and complex concept of reputation management and...
Sometimes you come across a new service that holds the promise of what social networking is supposed to be. That’s what happened when came across wissr and subsequently spoke with its founder and CEO, Venkat Gopi. Pronounced ‘wiser,’ wissr aims to be...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Today our guest is Mark Evans, President of the San Francisco American Marketing Association (SFAMA) and Managing Director of Bancroft Research Group. The SFAMA...
