Video: Digital Marketing Techniques for Non-Profits

Charlene Li, founder of the Altimeter Group and co-author of Groundswell, outlines what the panel will discuss: social media strategies, best practices, and how a non-profit should start to utilize social media to benefit their organization. The panel includes...

Dispatches From Web 2.0… Facebook Best Practices

After the keynotes, it was on to the conference sessions, the first of which was Facebook Marketing: Best Practices, given by Jeremiah Owyang (Forrester Research), Evan Mager (AKQA), Holly Liu (Watercooler), Brett Keintz (750 Industries / Stanford GSB), Kevin...