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Preview Charlene Li's New Book "Open Leadership"

Back in February we were lucky enough to have Altimeter Group’s founder Charlene Li on my program, The A-List [archive]. If you had a chance to listen to the program then, you heard Charlene discuss her then-upcoming book. And now the book is out – Open...

Web 2.0 Expo: Initial Observations

I’m baaack!   Web 2.0 Expo has arrived and I am the house – or, more specifically, Moscone West in San Francisco – on behalf of my company Eastwick Communications.   I’m already noticing things that are different this year than last: More B2B...

Video: Digital Marketing Techniques for Non-Profits

Charlene Li, founder of the Altimeter Group and co-author of Groundswell, outlines what the panel will discuss: social media strategies, best practices, and how a non-profit should start to utilize social media to benefit their organization. The panel includes...