What does gourmet cooking have to do with social media measurement?
More than you might think.
On this edition of The A-List with Jennifer Lindsay, I speak with Radian6 CEO Marcel LeBrun.
With ROI, engagement and influence at the center of questions (and answers) about social media, solutions such as Radian6 are more important than ever – if used correctly. Get direct answers straight from a highly-respected source by listening to the archive here:
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[Click here to listen if player above does not appear]
More about Marcel from his own bio:
As Chief Executive Officer of Radian6, Marcel brings with him years of leadership with various technology start-ups. A serial entrepreneur, he has raised over $100 million in financing, completed an IPO on the Nasdaq and TSX, and headed up an acquisition by a publicly traded company.
Prior to joining Radian6, Marcel was vice-president of technology consulting at IPTV solutions firm, Mariner Partners. He has also served as chief executive officer and general manager of SalesBridge Canada Corp., and vice-president, fixed solutions division (FSD) of Paris-based, Alcatel, a leading provider of communications solutions to telecommunication carriers. In 1998, Marcel co-founded and was president and CEO of ImagicTV Inc. a start-up company that quickly became the worldwide market leader in IPTV video software solutions. Marcel began his career at NBTel (Aliant Inc.) holding various positions in engineering, planning and marketing.
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