If there were one person on Earth I would want to discuss nonprofit issues, causes and how technology and social media can help, the answer would be easy: Beth Kanter. Thankfully, Beth has received numerous distinctions that back me up on this. From how to, to thought...
Fair warning: Here I go on my quest to convince that analytic measurement and analysis is key to online business. And this time, I bring you a distinguished metrics veteran to make the case. Marshall Sponder is Founder of WebMetricsGuru.com, and an expert on why...
It’s the case study everyone points to – Dell. Some of my A-List guests described Dell’s early efforts to deal with the advent of social media discourse as ‘ignoring it,’ while still others said they had their ‘head in buried in the...
Reputation. It’s something people and brands work hard to build, are careful to protect, monitor and maintain. How do you know what people are saying about you in the online world? Enter the equally interesting and complex concept of reputation management and...
Anyone that knows me knows I love analytics. Metrics and their analysis is an area that, I believe, has yet to see it’s day. If it had, I think we’d hear far fewer questions about ROI (Return on Investment). That’s my take, but what’s that of...
I have a double-hitter on The A-List for you this week, starting with someone once named Sexiest Geek. It’s none other than Miz Veronica Belmont who joins the program to talk tech, gadgets, games and I’ll ask where she’d like to see all this acclaim...