Connecting with Customers, Bringing Business and Brands Alive

This is a guest blog post from Richard Binhammer is the Senior Manager, Corporate Affairs at Dell. Richard might be best-known simply by his Twitter handle, @RICHARDatDELL. Some of my A-List podcast guests described Dell’s early efforts to deal with the advent of...

Listening Beyond Your Brand

This is a guest blog post from Amber Naslund, a social media and marketing professional, and the Director of Community for Radian6, where she’s responsible for client engagement, community building, and helping companies tap the potential of online reputation...

That's a Wrap!: LeWeb 2009

This week we’re wrapping up the LeWeb conference, held December 9th and 10th in Paris, France. It might have been a bit dreary and wet, but when it’s Paris, who can complain? You might be asking yourself, ‘why this big deal around LeWeb?’ Well, it’s a huge deal,...

TechSmith Listens: Mac Users Get Snagit!

Don’t you just love it when companies listen, really listen? Well, that just happened for me recently – and not by a brand I work for! I wanted to take a moment to specifically single out not only the company, TechSmith, but also their fearless advocate,...