What marketing lessons can you learn from ‘the most iconic band in rock history’? We’ll find out from the authors of a new book that tackles that question head-on. David Meerman Scott (@DMScott) and Brian Halligan (@BHalligan) are our featured guests...
I had the good fortune to meet Marissa Louie of HeroEx as part of the process of becoming a panelist at next Thursday’s Social Media Marketing Conference in San Francisco (#SMMSF) and quickly came to like her smart, entrepreneurial spirit. If you...
Brian Solis is making quite a name for himself as more than the ‘father’ of PR 2.0, but as an author. Brian’s latest book is, arguably, his greatest. No matter the topic, he impresses the pros and informs the masses on social media engagement done...