As you know, with our initiatives on influence and weekly podcast on the topic, we at Eastwick were thrilled to host Social Media Club’s June event, The Power of Influence. You can read a recap of the event on the SMC blog here. Thanks again to our sponsors,...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Back in the days when I was a Columbia Journalism student, everyone used one exalted resource for one reason or another – mediabistro. In a way,...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Today our guest is Mark Evans, President of the San Francisco American Marketing Association (SFAMA) and Managing Director of Bancroft Research Group. The SFAMA...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] It always amazing to me how companies can have a ‘persona,’ seemly without even trying. That’s one of the many things that fascinates me about...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] It’s an unfortunate aspect of live as a grown up that sometimes you have to associate with people you don’t especially like. That couldn’t be...
[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Today I had the pleasure of discussing how influence happens today and much more with Tom Foremski, the former Financial Times journalist, who now heads up Silicon...