Tag: engagement
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Join us for an insightful interview with Randy Paynter, Founder and CEO of Care2. With more than 14 million members, Care2 is the largest online community of people making a difference in healthy and green living, human rights and animal welfare. Care2 empowers individuals to “Make a Difference” with daily actions, healthy living advice, news…
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This is a guest post by Cassandra Phillipps, an event producer for the Bay Area startup community. She produces FailCon, co-produces Girls in Tech Catalyst Conference, and production manages SF Beta, SF MusicTech Summit and Finance4Founders. She also keeps a blog on upcoming startup events and event advice at webwallflower.com You can follow her on…
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I’m really excited about failure this week! Failure, you ask? Well, I am delighted to have the organizer of FailCon, Cassie Phillipps, on this week’s edition of The A-List. What I love us is that Cassie’s creating an event around ‘failure’ (some might think the opposite of what leads to influence), when in fact, we…
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What does gourmet cooking have to do with social media measurement? More than you might think. On this edition of The A-List with Jennifer Lindsay, I speak with Radian6 CEO Marcel LeBrun. With ROI, engagement and influence at the center of questions (and answers) about social media, solutions such as Radian6 are more important than ever…
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Lately I have been obsessed thinking about how PR can add value to email marketers. I know it may seem strange, but traditional definitions around PR are in flux – why wouldn’t we want to include this powerful marketing discipline into our strategic and tactical plans? The reporter in me needed to know. I…