Tag: book
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What marketing lessons can you learn from ‘the most iconic band in rock history’? We’ll find out from the authors of a new book that tackles that question head-on. David Meerman Scott (@DMScott) and Brian Halligan (@BHalligan) are our featured guests for the hour. Don’t miss this archive of The A-List show here: Listen to…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] It always amazing to me how companies can have a ‘persona,’ seemly without even trying. That’s one of the many things that fascinates me about HubSpot. Right from the home page you get the sense you’re in the company of friendly individuals and…
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I’m baaack! Web 2.0 Expo has arrived and I am the house – or, more specifically, Moscone West in San Francisco – on behalf of my company Eastwick Communications. I’m already noticing things that are different this year than last: More B2B exhibitors in the Expo Hall than last year, fewer familiar faces on session…
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It’s interesting how life comes full-circle sometimes. I remember fondly, joining the ranks at ABC7 in San Francisco – my first big step into the ‘big leagues’ as it were and at almost the same time, Spencer Christian left Good Morning America to join the team there. He has always been a delight and we…