Category: Brands
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In 2016 businesses that understand how to weave consumer data insights into their content strategy will greatly benefit from a ‘less is more’ approach that will help them cut through the noise in today’s oversaturated media landscape.
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For better or worse, the current media landscape has become increasingly fractured, and this can be overwhelming for newcomers to say the least. With the decline of print media, we have seen increasing pressure on journalists to cultivate ‘authentic’ online personas to stay in the game. This is necessary because the game has changed: as…
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It’s almost impossible to find fault with Facebook’s Instant Articles from a reader’s perspective. Facebook’s new Instant Article platform presents us with a beautiful user experience, with interactive features such as auto-play videos that come alive as you scroll, high-resolution photos you can zoom in on and explore by tilting your phone, and interactive maps. All…
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Live Podcast: Twitter Boot Camp Preview With AllTwitter Editor Lauren Dugan (#AListQ)
With Twitter now at 300 million users, your audience is there – and growing.
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We’re excited to bring you an exclusive preview of Simon Mainwaring’s (@simonmainwaring) new book!
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Augie Ray (@augieray) first joined The A-List back in April 2009, before he became a Senior Forrester Research (@Forrester) Analyst, filling the shoes of Jeremiah Owyang (@jowyang), who left to become a partner at the Altimeter Group. Somewhat ironically, the very thing that urged me to ask Augie to join the program back in 2009,…