Tag: twitter
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Fair warning: Here I go on my quest to convince that analytic measurement and analysis is key to online business. And this time, I bring you a distinguished metrics veteran to make the case. Marshall Sponder is Founder of WebMetricsGuru.com, and an expert on why metrics matter. He also happens to be an artist… take…
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It’s the case study everyone points to – Dell. Some of my A-List guests described Dell’s early efforts to deal with the advent of social media discourse as ‘ignoring it,’ while still others said they had their ‘head in buried in the sand’ – but all point to them as an example of a company…
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You’ve probably heard of Twitter, but if you’ve visited Twitter.com – or even gone further and signed up – it might not be clear what the business value is of this real-time communication channel actually is. This free informational webcast aims to change all that and show you how to grab the power of Twitter…
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Note: This post was originally posted on Sep 10, 2009. A lot may have changed since then… As experience has taught me, there are leaders, and then there are Leaders – note the capital ‘L.’ In the case of Loïc Le Meur, one could argue he’s in a class all his own as a LEADER.…
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I’ve been watching with great interest at friends, luminaries and publications have commented with varying levels excitement and, dare I say – passion! – about Facebook’s acquisition of FriendFeed. The headlines from articles and blog posts speak for themselves: Facebook’s next step in crushing Twitter Facebook Buys FriendFeed: What Does It Mean? Facebook buys…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] Back in the days when I was a Columbia Journalism student, everyone used one exalted resource for one reason or another – mediabistro. In a way, mediabistro’s growth (going from being a mature start up, to being purchased by a large media company)…