Tag: strategy

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  June 6, 2011

  Authors, Book, Brands, Business, Executives, Marketing, Social Business, Social Media, Social Networking, Social Networks, Strategy, Web 2.0

  Live Podcast: Simon Mainwaring, Author of We First and CEO and Founder of We First Branding

  We’re excited to bring you an exclusive preview of Simon Mainwaring’s (@simonmainwaring) new book!

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  May 2, 2011

  Business, Community, Education, Executives, Marketing, Marketing, Models, Social Business, Social Media, Strategy, Web 2.0

  Social Media in the Real World: Successful Applications of Social Media Strategies

  Social Media in the Real World: Successful Applications of Social Media Strategies is a course I am teaching at San Francisco State University: College of Extended Learning starting at May 2nd.   To describe the course, I ask the central question:  How do established companies in business-to-business, business-to-consumer and non-profit areas use social media to build…
• August 22, 2009

  Podcasting, Social Media, Social Networking, Social Networks

  Live Podcast: Featured Guest Jeremiah Owyang, Former Forrester Analyst, Now Partner At The Altimeter Group

  Jeremiah Owyang, the well-known and whip-smart “Web Strategist,” has left his post as Forrester analyst to join Charlene Li and Ray Wang as a partner at the Altimeter Group, a consulting firm that helps big companies figure out how to use new technologies. For those in the social media space, it’s huge news, but even…
• August 11, 2009

  Quotes, Social Media, Web 2.0, Web 3.0

  Facebook Buys FriendFeed: Why I Don’t Really Care

  I’ve been watching with great interest at friends, luminaries and publications have commented with varying levels excitement and, dare I say –  passion! – about Facebook’s acquisition of FriendFeed. The headlines from articles and blog posts speak for themselves: Facebook’s next step in crushing Twitter   Facebook Buys FriendFeed: What Does It Mean? Facebook buys…
• August 5, 2009

  Social Media, Speaking Engagements, Web 2.0, Web 3.0

  Dr. Social Media

  It struck me last night… I was giving a presentation to CoreNet Northern California young leaders and as the audience asked questions and became more engaged, it hit me. I was handing out (verbal) prescriptions. I wouldn’t call it advice – strategy at its best ties far too directly to one’s business goals and objectives…
• July 20, 2009

  Quotes, Social Media, Web 2.0

  So I'm Quoted In a New Book…

  And, of course, I’m embarrassed to seem braggy, but if you can’t brag on your own blog, where can you? I am the quote that opens chapter 8, “Is It All About Business Exchange?” in, “Everything You Ever Wanted to Know About Social Media, but were afraid to ask…: Building Your Business Using Consumer Generated…