Category: Social Media
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Brands, big brands, personal brands, brand building, brand reputation… all things social media and networking can impact – for good or for bad. So what’s a person or organization with brand concerns to do? Ask Jeremy Thomas, Partner/Director of Global Brand Planning at Collaborate in San Francisco. I had the opportunity to work with him…
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It’s so bizarre to me. Following years of being the coolest kid in the working world ’cause I happened to work in TV news, I now work in PR and am occasionally – as lovingly as possible – referred to as a ‘geek.’ Eek! How the heck did that happen? Well,…
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So, as you know from my post last week, I attended a fab Social Media Club event. It was fab in every except that I was left a little annoyed. I guess I’ve allowed this to fester into a full-blown annoyance. Everyone seems to use media examples to discuss social media success. Hello?
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Lately I have been obsessed thinking about how PR can add value to email marketers. I know it may seem strange, but traditional definitions around PR are in flux – why wouldn’t we want to include this powerful marketing discipline into our strategic and tactical plans? The reporter in me needed to know. I…
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I love the line from “Ocean’s Thirteen” when Roman tells Danny and Rusty that they’re “Analog players in a digital world.” I think about it a lot as it relates to the subject of the ‘digital divide’ – how everyday people can be excluded from conversations, especially those among experts, to get at the information…
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The always brill Sam Whitmore sent the following out in his mediasurvey.com email today, an update on his list earlier this year of “influential” Twitter users. The names range from ‘of course’ to ‘bizarre.’ E.g. Peter Shankman, ‘of course,’ he’s a PR master and comes at ideas from an entrepreneurial point of view, which is…