Author: Jennifer Neeley
-
For better or worse, the current media landscape has become increasingly fractured, and this can be overwhelming for newcomers to say the least. With the decline of print media, we have seen increasing pressure on journalists to cultivate ‘authentic’ online personas to stay in the game. This is necessary because the game has changed: as…
-
When Google announced the smarter version of Google Now called Now On Tap in a company event this year, it was only a matter of weeks that Apple followed with updates on Siri. Soon Microsoft followed with upgrades in Cortana. The common ground for the fierce competition between these technological giants is a concept, which…
-
How can a couple of hundred dollars worth of a band strapped to your wrist make you fit? Well, mine helped me lose over 100 lbs. without surgery. But even that hasn’t made me a complete fan yet. For me, it wasn’t the tracker alone that did it but guidance, motivation and advice by…
-
We anticipated mobile would become the primary screen for marketing someday. Well, that someday is today. Here are three telltale signs of this immense shift and ways in which marketers should consider rethinking, adapting and growing to meet the demands of the changing SEO needs. 1. Mobile searches have surpassed desktop searches In May this…
-
Online surfing offers a wealth of information which is readily available at one’s fingertips. But in the case of children, the web can just as easily become a dangerous space. There are various laws in the U.S. to help protect children online, though whether the laws are doing enough, is debatable. The Children’s Internet Protection…
-
Sadly, the main constant in the ever-changing cyber world is the security threat individuals and businesses face on a daily basis. As criminals grow more tech-savvy, even companies like Microsoft and eBay have fallen victim to hackers compromising their privacy. I recently weighed in on US health insurer Anthem’s cyber attack, where “Anthem admitted personal information…