Tag: Wiley
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What marketing lessons can you learn from ‘the most iconic band in rock history’? We’ll find out from the authors of a new book that tackles that question head-on. David Meerman Scott (@DMScott) and Brian Halligan (@BHalligan) are our featured guests for the hour. Don’t miss this archive of The A-List show here: Listen to…
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Live Podcast: Featured Guest Beth Kanter, Author of Beth's Blog: How Nonprofits Can Use Social Media
If there were one person on Earth I would want to discuss nonprofit issues, causes and how technology and social media can help, the answer would be easy: Beth Kanter. Thankfully, Beth has received numerous distinctions that back me up on this. From how to, to thought leadership, to fundraising to global issues, she has…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] It always amazing to me how companies can have a ‘persona,’ seemly without even trying. That’s one of the many things that fascinates me about HubSpot. Right from the home page you get the sense you’re in the company of friendly individuals and…
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[Editor’s note: This post and podcast originally produced for Eastwick Communications here…] My guest on Break through the Noise this week may need no introduction as he’s already infamous to so many… (infampus in a good way, apologies to Mrs. Shankman) So let’s go straight to hus bio, shall we? PR Week Magazine has described…