Tag: Executive Director

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  February 23, 2011

  Brands, Business, Community, Innovation, Marketing, Marketing, Models, Monitoring / Listening, Social Business, Social Media, Social Networking, Social Networks, Web 2.0

  Live Podcast: Augie Ray, Former Senior Forrester Research Analyst and Future Executive Director of Community and Collaboration for USAA

  Augie Ray (@augieray) first joined The A-List back in April 2009, before he became a Senior Forrester Research (@Forrester) Analyst, filling the shoes of Jeremiah Owyang (@jowyang), who left to become a partner at the Altimeter Group. Somewhat ironically, the very thing that urged me to ask Augie to join the program back in 2009,…
• May 7, 2009

  Eastwick Communications, Podcasting, Social Media, Web 2.0

  Live Podcast: Featured Guest Kristen Smith, Word of Mouth Marketing Association (WOMMA)

  [Editor’s note: This post and podcast originally produced for Eastwick Communications here…] As followers of this blog, and Eastwick in general, are well aware, we are all about influence. I remember one of the first business examples told to me in grammar school was the success of McDonalds in their early days, targeting ads at…
• February 28, 2009

  Eastwick Communications, Events, Social Media, Speaking Engagements, Web 2.0

  Video: Digital Marketing Techniques for Non-Profits

  Charlene Li, founder of the Altimeter Group and co-author of Groundswell, outlines what the panel will discuss: social media strategies, best practices, and how a non-profit should start to utilize social media to benefit their organization. [youtube=http://www.youtube.com/watch?v=d-PUOplEE-s&feature=channel_page]