I’ve been watching with great interest at friends, luminaries and publications have commented with varying levels excitement and, dare I say – passion! – about Facebook’s acquisition of FriendFeed. The headlines from articles and blog posts...
Full disclosure: I worked in local and network TV news for more than a decade. I’m told that makes me a ‘veteran’ journalist. I’ve been lucky to have worked mostly on the frontier of the industry; I was the only ‘cyberjournalist’...
Lately I have been obsessed thinking about how PR can add value to email marketers. I know it may seem strange, but traditional definitions around PR are in flux – why wouldn’t we want to include this powerful marketing discipline into our strategic and...
