Select Page

The Evolution of Formulas to determine Social Media Influence

This is a guest post from The A-List podcast guest Marshall Sponder. Marshall is the founder of Webmetricsguru.com, one of the most influential and viewed blogs on Web Metrics, Web Analytics, Social Media and Search Marketing. He  writes a monthly column for...

Live Podcast: Featured Guest Marshall Sponder, WebMetricsGuru.com

Fair warning: Here I go on my quest to convince that analytic measurement and analysis is key to online business. And this time, I bring you a distinguished  metrics veteran to make the case. Marshall Sponder is Founder of WebMetricsGuru.com, and an expert on why...

Though the Looking-Glass: What This Social Media Consultant Does

“What do you do,” asks an unknowing family, one-by-one. I oblige and explain, and yet am asked again, “what do you do?” I guess the better question might be is, what does it mean to have a job on the cutting-edge, where business decisions are...

Live Podcast: Featured Guest Marcel LeBrun, CEO of Radian6

What does gourmet cooking have to do with social media measurement? More than you might think. On this edition of The A-List with Jennifer Lindsay, I speak with Radian6 CEO Marcel LeBrun. With ROI, engagement and influence at the center of questions (and answers)...