If there were one person on Earth I would want to discuss nonprofit issues, causes and how technology and social media can help, the answer would be easy: Beth Kanter. Thankfully, Beth has received numerous distinctions that back me up on this. From how to, to thought...
Anyone that knows me knows I love analytics. Metrics and their analysis is an area that, I believe, has yet to see it’s day. If it had, I think we’d hear far fewer questions about ROI (Return on Investment). That’s my take, but what’s that of...
“What do you do,” asks an unknowing family, one-by-one. I oblige and explain, and yet am asked again, “what do you do?” I guess the better question might be is, what does it mean to have a job on the cutting-edge, where business decisions are...
What does gourmet cooking have to do with social media measurement? More than you might think. On this edition of The A-List with Jennifer Lindsay, I speak with Radian6 CEO Marcel LeBrun. With ROI, engagement and influence at the center of questions (and answers)...
In my weekly, “Break through the Noise” podcast, I like to give you a wide variety of influencers, not only to get your creative juices flowing, but also how to grow communities and, ultimately, new revenue opportunities. And so I introduce you to a friend...
