What marketing lessons can you learn from ‘the most iconic band in rock history’? We’ll find out from the authors of a new book that tackles that question head-on. David Meerman Scott (@DMScott) and Brian Halligan (@BHalligan) are our featured guests...
Brian Solis is making quite a name for himself as more than the ‘father’ of PR 2.0, but as an author. Brian’s latest book is, arguably, his greatest. No matter the topic, he impresses the pros and informs the masses on social media engagement done...
Seth Godin is our very special guest this week. He’s on a web tour to discuss his new book, Linchpin: Are You Indispensable? We’ll talk about the book’s release on Tuesday, how Seth defines his role in society at large, what keeps him writing –...